Forging the brand of a renewable energies company

Hero Future Energies (HFE), a renewable energy venture of the Hero Group, is one of the leading Independent Power Producers in India.

We have been associated with HFE for past the two years or so designing their new office’s environment graphics, a digital interactive timeline for the REI Expo 2015 and several other communication collaterals. Our effort has been to shape the brand language and give it a unique flavour and identity that HFE stands for.

Client Name
Hero Future Energies

Environment Graphics

Illustration

Interaction Design

RED signifies heritage and is represented by seeds. The seeds here are used as a metaphor for heritage as they carry the bloodline of the plant.

DARK BLUE signifying creation is shown through soil. Soil is where most objects we see around us comes from. The minerals, sand, bricks and so on. It helps give our vision shape.

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