Creating memorable interactions for a big-hearted brand
Metro Cash & Carry was participating in the Indo-German Urban Mela which was part of the Infinite Opportunities celebration by the German Embassy in India. They wanted to tell the story of Metro Cash & Carry and connect with the audience in a memorable yet exciting manner.
We came up with the idea of gamification in the way of a wheel of fortune which could be used to make people interact with the brand in an exciting way creating lasting impressions.
This project was done at Avantgarde India Pvt. Ltd.. The interactive wheel of fortune was brought to life by Experiential Design Lab.
Metro Cash & Carry