Traversing the Fine Line between Art and Communication for Pro Helvetia
Pro Helvetia New Delhi wanted a fresh new perspective to their communication with their audience that are the who's who to the fresh new enthusiasts of the art scene in South Asia.
The approach to designing anything for them whether we use illustrations or photographs was to infuse an element of imagination and creativity.
Following are some communication materials designed for promoting their various programmes and events across South Asia.
Social Media Graphics
The above posters were made for different events organised by Pro Helvetia New Delhi. To take a photo-based composition to the next level typography was experimented with borrowing as much as possible from either the essence or the instruments used or the group of people involved in the show.